Online Sweepstakes

JupiterResearch has released a new research report: "Online Sweepstakes: Maximizing Consumers' Participation"

JupiterResearch Report Summary

"Advertisers do not often succeed in constructing sweepstakes campaigns that achieve their goals, despite these campaigns' popularity as advertising tactics."

The report answers following questions:

• "How do sweepstakes participation rates vary by demographic segment?

• Which methods can advertisers use to increase sweepstakes participation?

• How can advertisers increase the quality of leads they collect through sweepstakes?"

The price of the JupiterResearch report is $750.

For more information on the latest JupiterResearch report, go to http://www.jupiterresearch.com

[Information source: JupiterResearch]

Metrics-Driven Retail

JupiterResearch has released a new research report: "Metrics-Driven Retail"

JupiterResearch Report Summary

"Retailers have the data to make great improvements to their businesses, but most are not effectively using it."

The report answers following questions:

• "What metrics (i.e., standard of measurement) are retailers using to make business decisions?

• How are retailers using the metrics they track to drive their business decisions?

• What effect has the use of metrics had on retailers' key performance indicators (KPIs)?"

The price of the JupiterResearch report is $750.

For more information on the latest JupiterResearch report, go to http://www.jupiterresearch.com/

[Information source: JupiterResearch]

US Online Consumer Survey, 2007

JupiterResearch has released a new research report: "US Online Consumer Survey, 2007, Profiling the Online User"

JupiterResearch Report Summary

"This report comprises data from JupiterResearch's latest online benchmarking study, detailing users' information and segmenting the online audience by demographics, life stages, and attitudes. The information illuminates critical differences among users relevant for online marketers and content companies."

The report answers following questions:

• "What are the most popular online activities among consumers?

• How do demographics, life stages, and attitudes predict and correlate with online behavior?

• Which distinct segments comprise the online audience?"

The price of the JupiterResearch report is $750.

For more information on the latest JupiterResearch report, go to http://www.jupiterresearch.com/.

Content source: JupiterResearch]

A platform to look for Internet Marketing Reports

Hi all,

Today we are launching a new platform to inform you about the world of Internet Marketing.

How will we do this?

I will keep you updated with the latest Internet Marketing Research Reports :)

What will you get?

- Brief introduction of the research reports

- key questions answered in the report

- report price

- and of course a link to the research report provider.

Wishing you all the best :)

--
TARUN - NEHA